In January, 2012, some of Mumbai’s finest restaurants will collect money for charity from their patrons. When making payment for their food bill, customers will have the opportunity of giving money to charity. The entire money collected will be used by NGO “STEP UP” to provide food and nutritional supplements for children. Money will also be used for funding chemotherapy sessions of children in need. A similar initiative was undertaken by “STEP UP” in September 2011, where Rs 28,000 was raised for charity.
Mumbai Restaurants That Are Participating In Charity “Restaurant Campaign 2012”
- TGI Fridays (in Mumbai)
- The Table
- Kala Ghoda Café
- Indigo
- Neel at Tote on the Turf,
- Suzette,
- Joss at Kala Ghoda
- Amadeus,
- Cool Chef Cafe,
- Cafe at the NCPA
STEP UP
STEP UP is a fundraising platform which collects money on behalf of selected charities which work to improve the welfare of Mumbai’s children. Their focus is charities that work in the field of education, shelter, providing basic necessities, preventing abuse, etc. STEP UP aims to make giving simple. To do this by running campaigns where they ask customers to add on a few rupees to everyday bills that they pay at restaurants, bars, cinemas, shops, etc. Charities to which STEP UP donates money are Bal Jeevan Trust and Mumbai Mobile Crèche.
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